Whether you’re a start-up enterprise or wish to diversify your services and access new routes to market, if you want software to be the beating heart of a business proposition then Helastel can help.
We see development for new software ‘products’ as different to software that optimises business processes. For a start, the asset we’ll create for you will need to earn revenue and appeal to uninitiated users. It’s going to need to compete in a busy marketplace, and win.
Everything begins with our project scoping process. This is designed to challenge and refine precisely what your software needs to achieve, and how. A lot of project scoping is user research. Pilot studies, focus groups and persona development all have their roles in determining what your customers’ objectives and preferences are, and how they differ from yours. This isn’t just important for a start-up going into a new market with a fresh idea; it’s at least as valuable for established businesses to avoid the complacency of making too many assumptions about familiar customer groups.
Addressing the Business Model
Associated with our scoping process will be a thorough assessment of how best to engineer your software to take maximum advantage of your commercial opportunities, and to manage risks. In our experience, it’s so critical to ensure the alignment of the software with your business model, and chart its evolution against your overall business plan. This makes all the difference.
Development and Delivery
Once we’ve prioritised your functional requirements, it’s time to finalise the scope and development roadmap and get down to work physically creating the software. We’ll advise on the best frameworks and infrastructure for the job, so the result is extremely robust yet differentiated in the market.